Sunday, January 25, 2009

Arnold Palmer

By Denise I Smithson

Arnold Daniel Palmer was born on September 10, 1929 in Latrobe, Pennsylvania, or as the residents there call it "Laaatrobe," with an emphasis on the "A." Considered to be one of the greatest golf players in history he has won a number of events including the PGA Tour and the Champions Tour dating back to 1955. Given the nickname, "The King," he is popular among both fans and golf pros around the world. Part of golf's Big Three that included Jack Nicklaus and Gary Player, with the emergence of televised sports in the 1950's, Palmer and his Big Three buddies made golf interesting, and watchable.

Arnold got his passion for playing golf from his father Deacon Palmer who was a professional greens keeper at Latrobe Country Club. Remarkably, at only age seven, Arnold golfed an impressive 70 at Bent Creek Country Club. Even though his father worked at the Latrobe Country Club, which was only nine holes back in the day, Arnold was only allowed to play in the early mornings or late afternoons, when club members weren't using the course.

It should come as no surprise that Palmer went to Wake Forest University on a golf scholarship; afterwards, he served in the Coast Guard for three years, keeping his golf skills sharp all the while. During his stint in the Coast Guard, he married Winifred Walker, whom he met at a golf tournament in Pennsylvania. In his first season, Palmer came out on top in the Canadian open - he followed up this impressive win with something of a charm offensive, quickly becoming a fan favorite and helping to increase the popularity of the game.

Palmer won the 1958 Masters, his first major tournament win and quickly became one of the most popular golfers in the world. He signed with the agent Mark McCormack, who says that he was interested in representing Palmer because of "his good looks, his modest background, the way he played golf, his risk taking and wearing his heart on his sleeve, and his involvement in so many exciting early televised finishes." Palmer quickly achieved international fame, winning the English Open (one of the first American golfers to do so). He scored a string of victories including the US Open in 1960, another English Open in 1961 and the PGA Masters in 1960, 1963 and 1964. Between 1960 and 1962, Palmer took 29 PGA Tour event trophies.

Palmer was also named Professional Athlete of the Year in 1960 by Sports Illustrated. The same year, he won the Sportsman of the Year award. These awards won him a growing fan base which became known as "Arnie's Army". Palmer continued to win one or more PGA Tour events every year until 1971 (when he won four), even against Jack Nicklaus and Gary Player - an impressive achievement.

Arnold won the Vardon Trophy for low score average four different times and played on six Ryder Cup teams. By 1980, the acclaimed golfer was eligible for the Senior PGA Tour and with his name alone, helped make the tour successful. The tourney would eventually be renamed as the Champions Tour. On the Senior Tour he won ten events on the tour and with the help of his agent McCormack, Palmer became tops in pay for endorsements, sponsorships, and charity events. He has also won the revered Presidential Medal of Freedom Award presented to him by George W. Bush.

In 2004, Arnold played in The Masters for the last time-his 50th consecutive appearance and when he missed the cut at the 2005 US Senior Open, he then announced he would not play any further senior majors, retiring from golf in 2006. To the delight of Arnie's Army, one of his most memorable events was during the 2004 Bay Hill Invitational where standing over 200 yards from the 18th green, he lashed his second shot onto the green with a driver. Even Arnold smiled and celebrated the moment along with his grandson/caddie, Sam Saunders.

Beyond golf, Arnold is involved in many businesses including the Bay Hill Club and Lodge (the home of the Arnold Palmer Invitational), helped organize and create The Golf Channel, and helped to build the first golf course in the People's Republic of China. He started The Arnold Palmer Design Company and moved to Orlando, Florida in 2006. He has owned the Latrobe Country Club since 1971-something Laaaytrobians won't let anyone forget. In 2000, he was ranked a deserved sixth greatest player of all time in Golf Digest and was awarded the PGA Tour Lifetime Achievement Award (1998) and made it into the World Golf Hall of Fame (1974). Perhaps Palmer's most popular characteristic is indeed his character-a warm, full of laughter, genuine man who simply loved to play golf. - 20897

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